Moto Mods is revolutionary mobile hardware enabling users to change the functionality of their phone in a snap. Motorola partnered with a number of high profile brands including JBL and Hasselblad to create Mods of their own. This packaging system was developed in order to maintain a consistent look at point-of-sale across all Mods packaging. The system is simple - partner brand goes on top and enables them to use their own color palettes, logo, and imagery. The bottom half of the packaging is consistent across all products.